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Marketing News

31 Jul 2024

How You Can Become a Master of Marketing

To excel in marketing, you need to understand the fundamentals and constantly refine your skills. Here are some key strategies to help you master the art of marketing:

junk food popularity

29 Apr 2024

How junk food popularity relies on marketing

Junk food – we know it's not good for us. It's loaded with sugar, unhealthy fats, salt, and a whole host of artificial ingredients. Yet, we find ourselves craving it, reaching for that bag of chips or a can of soda, time and time again. So how does junk food go from being something we know is bad to something we find downright irresistible? The answer lies in a powerful force: marketing.

07 Jul 2023

DNA: Beware of 'misleading' advertising, marketing is increasing the trend of unhealthy food among children

DNA: Avoiding 'deceptive' advertising as celebrity marketing of food items is increasing the trend of unhealthy eating among children.

27 Feb 2023

22-Year-Old Digital Marketer Earned 70+ Lakhs by Selling High-Ticket products

Advancement of technology and the digital revolution that’s been taking place in recent times has created many opportunities for those who want to achieve in the same field. Advanced applications, modern equipment, softwares are all assisting in innovation.

08 Feb 2023

Zomato Takes a Jibe on Virat Kohli's Tweet on Losing His New Unboxing Phone

Virat Kohli shares the information about losing his new unboxing smartphone on Twitter. Zomato replies lightly and says, 'Feel free to order ice cream from bhabhi's phone if that will help'. Twitteratis call it another marketing trick.

20 Dec 2022

Airtel acquires 8% stake in Bengaluru-based Lemnisk - Details Inside

Airtel acquires 8% stake in Lemnisk. Bengaluru-based Lemnisk offers real-time marketing automation and secure Customer Data Platform (CDP). In future, Airtel plans to offer this service to its enterprise customers through network integrated cloud platform as a service Airtel IQ.

Digital Marketing

24 Aug 2022

Who’s changing the world of marketing?

The race to grab the biggest market share is not a cakewalk. With so much data to process and so many ethical stalemates to surpass, brands often find themselves at an impasse.

14 Apr 2022

DNA: Beach Towel -- Unique marketing strategy of airline company

Airlines from Germany tried to give the look of a Beach Towel to their planes. In this effort, the company painted the planes in a unique way.

AHMED ELHAMSHARY

08 Nov 2021

Ahmed Elhamshary Helping Other Ventures Grow With His digital Services

Public Relations, done right, allow a company to maximize their persona, according to Ahmed Elhamshary and not many will disagree.

Dr Alexander Earle

25 May 2021

Dr S Alexander Earle on the importance of social media as a marketing tool

Plastic Surgeon Dr. S. Alexander Earle credits social media as a critical marketing tool for his profession.

05 Jan 2021

Pro marketer Aman Saha's tips on how to mark a place in the marketing universe

Aman emphasize on few important tips that marketing new bees must note.

05 Mar 2016

PM's marketing, speeches are good but hollow: Rahul Gandhi

Rahul Gandhi said the biggest achievement of the Congress government in Assam was its success in bringing back peace to the state.

10 Apr 2015

Paytm to spend Rs 500 cr on marketing this year

Mobile commerce platform Paytm Friday said it will spend Rs 500 crore on branding and marketing this year.

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